How To Convince Your Company To Embrace Standards

Since we’re listed on the official panels list, I figure I can blog about it. Our panel got approved for SxSW Interactive next year!!\
It’s called How to Convince Your Company to Embrace Standards and should be a lot of fun. We’ve had a really interesting experience the past couple years trying to push AOL to adopt and embrace web standards. I think we have a lot of interesting information to share about how to translate the technical benefits of web standards into terms that decision makers understand, and how to build a grassroots standards movement “under the radar” without getting yourself fired or pissing off too many people (or at least the wrong people). Since AOL is the size it is, a lot of the strategies I’ve seen posted on blogs and at other conferences don’t scale. Hopefully, we’ll be able to help fill the gaps.\
We’ve lined up some really interesting folks for the panel, all with a part in the drama, and all with slightly different perspectives on the whole process:

By Kevin Lawver

Web developer, Software Engineer @ Gusto, Co-founder @ TechSAV, husband, father, aspiring social capitalist and troublemaker.


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